Meet The Founders: Brooke & Willow

Founded by friends Brooke and Willow, The Pineapple Collective is a Hawaii-owned brand creating luxury-inspired totes and accessories shaped by island living and modern design. Every piece is thoughtfully designed to balance everyday function with an elevated touch of Aloha.

Built from real life in Hawaiʻi, the brand is rooted in connection, creativity, and community—creating products meant to move with you, wherever life takes you.

The Pineapple Collective - Totes with a touch of Aloha

The Pineapple Collective began as a summer project with a simple yet important goal — to teach our daughters about business and skills beyond those taught in the traditional educational settings. 

This summer project unexpectedly evolved into a real business, fueled by a passion to foster an entrepreneurial spirit, confidence, and resilience in our daughters and to empower them create meaningful opportunities for themselves, particularly in Hawaii. 

Today, The Pineapple Collective is more than a business — it is a movement to inspire the next generation of leaders in Hawaii, teach them to dream big, and help them to understand that thriving in and giving back to our community is within their reach.

Thank you for joining and supporting us on this journey.

Learn More
  • Mary Jane

    I love My Totes! I use them everyday :)

  • Syd

    Your Totes and Pouches are amazing! Necessities for traveling.